Last week I landed myself in the hospital.
That’s not the fluke part. I had some abdominal pain so they wanted to do a CAT scan. Pretty routine stuff.
It’s when they started the IV that things got a little quirky.
I have no fear of needles. In fact, right before the IV, they drew blood.
But after the IV went in, I started feeling…fuzzy. A little bit faint. A little brain fog. A loud ringing in my ears.
Almost instantly, I was soaked in sweat. It felt like it was a million degrees. Then it happened.
Yup. I passed out.
As I lay on the stretcher, totally fine except for the embarrassment, the nurse told me I had something called a vasovagal response. (Also called neurocardiogenic syncope, I found out later.)
Here’s why this matters to you.
Brains are in charge. If your brain wants to turn off for a moment, it will. There are a whole host of triggered responses like this that are completely outside our conscious control. (Obviously, it has nothing to do with how manly you are…)
The same is true for psychological and emotional responses as well as for physiological.
Here’s a psychological trigger I read about recently that was very surprising (and also very relevant):
An Israeli study found that radiologists are 46% more accurate with their diagnoses when one little thing is added in with the actual CT scan.
A photograph of the patient.
Read that again and let it sink in.
When the radiologists looked at a human face, something in the brain was triggered that made it 46% better at a task that could have meant life or death for the person who owned the face.
In fact, 80% of the key findings came from the group of radiologists that had seen patient photos and only 20% came from those who had not seen photos.
What if there were similar triggers that could make us more motivated, more focused, or more wise with our choices?
What if we could use these triggers to motivate others, make them more productive, or to make them like and respect us more?
These triggers ABSOLUTELY exist and are at the center of my work. They are the very definition of what a “Brain Poke” is.
If you work with people, then guess what? You should be aware of these kinds of “triggers”.
If you’re like most of my clients, then you’re not only NOT triggering other people’s brains in the positive ways, you’re also triggering their brains in negative ways.
Here’s a test to find out how well you’re using triggers:
Do you ever deal with difficult people? Difficult customers? Difficult co-workers? Difficult family members?
If you answered yes to any of the above, then you’re using triggers wrong.
Start by grabbing a copy of my book to see how to use simple words as triggers.
There is nothing more valuable than understanding how brains really work.
If you’re in the US, then I hope you had a great Memorial Day weekend. I’ll see you next week with another “Brain Poke”!